Toyota Previews 2014 SEMA Show Projects
Toyota has a fine lineup heading to Las Vegas this year for the annual SEMA Show.
Giving the media a preview of what’s to come at a special event in Los Angeles, the Japanese automaker unveiled a collection of vehicles ranging from its TRD lineup of SUVs and pickup trucks to customized Sienna minivans. Toyota teamed up with DUB this year for a custom Sienna DUB Edition and a widebody Yaris DUB Edition, while the music from the Sienna Remix was keeping guests entertained all night long. Outside, a showcase of TRD’s touch on the Tundra, Tacoma and 4Runner were accompanied with a pair of race trucks, including the Tundra Pro Desert racer we saw earlier this year.
SEE ALSO: 2014 Toyota Tacoma Review
The automaker also brought out the stunning FT-1 concept which will surely attract the crowds in Las Vegas, but Toyota did keep one vehicle under wraps until the show. Unfortunately, they wouldn’t even give us so much of a teaser as to what it is, but told us to stay tuned at the company’s press conference at the SEMA Show because it’ll be a true shocker to everyone once the cover comes off. Check back with AutoGuide.com in early November when the 2014 SEMA Show kicks off to find out what Toyota has up its sleeves.
GALLERY: Toyota 2014 SEMA Preview Live Photos
GALLERY: 2015 Toyota Sienna DUB Edition
GALLERY: 2015 Toyota Yaris DUB Edition
GALLERY: 2015 Toyota Sienna Remix
GALLERY: 2015 TRD Toyota 4Runner
GALLERY: 2015 TRD Toyota Tacoma
GALLERY: 2015 TRD Toyota Tundra
GALLERY: 2015 TRD Toyota Tundra Desert Race Truck
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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That Tundra looks sweet.
My 2008 Tundra is a rust bucket