Top 10 Worst Automakers in Customer Satisfaction for 2017: J.D. Power

Jason Siu
by Jason Siu

Not all customers are satisfied with their dealership experiences.

This year’s J.D. Power Customer Satisfaction Index (CSI) Study has been released, which measures customer satisfaction with service at a franchised dealer or independent service facility for maintenance or repair work among owners and lessees of one- to five-year-old vehicles. This year, mass market brand average came in at 807 on a 1,000-point scale.

SEE ALSO: Top 10 Least Dependable Automakers of 2016: J.D. Power

Although overall customer service is up from 802 to 816, these automakers aren’t receiving high marks from their customers.

10. Hyundai

Hyundai actually performed better than the mass market brand average with a score of 812, but that still lands the Korean automaker in the bottom 10 brands. It’s a sharp drop for Hyundai, which actually finished fifth among mass market brands in 2016 with a score of 814.


9. Honda

Honda has consistently performed below average on the study, this year scoring 797. Last year, the Japanese automaker finished below the average of 797 with a score of 789.


8. Ford

Like Honda, Ford continues to perform below average, this year scoring 796. It’s a slight improvement for the American automaker however, after finishing as the sixth-worst automaker last year with a score of 777.


7. Mitsubishi

With a score of 793, Mitsubishi isn’t actually the worst Japanese automaker on the list. It does slightly improve since last year with a score of 785, but it actually drops in the rankings from eighth-worst because Scion was seventh and that brand no longer exists.


6. Chrysler

If you’ve followed past J.D. Power CSI studies, you know the bottom five is normally reserved for Fiat Chrysler brands. This year is a bit different however, as Chrysler scored 785 to edge out the fifth-worst automaker. Last year, Chrysler was fifth worst with a score of 775.


5. Mazda

This year, Mazda is the worst Japanese automaker in the study, finishing with a score of 784. It’s a noticeable drop compared to last year, when Mazda scored 786, not too far off the mass market brand average of 797.


4. Dodge

Dodge stayed consistent as the fourth-worst automaker, finishing with a score of 771 in this year’s study. Last year, the American automaker scored 754.


3. Ram

Ram improved from being the worst automaker last year with a score of 728 to being third worst with a score of 755. Unfortunately it’s not great news when Ram is simply beating out other Fiat-Chrysler brands.


2. Jeep

With a score of 753, Jeep finished second to last, just like it did last year. In 2016, Jeep scored 744.


1. Fiat

And finally, the worst automaker in customer satisfaction for 2017 is Fiat, with a score of 739. Last year, the Italian automaker was the third-worst automaker with a score of 747.

Discuss this story on our Fiat Forum

Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

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  • Pete Flynn Pete Flynn on Mar 31, 2017

    This is a big load of BS. The data is all lumped into one bucket and all that does is eliminate the anomalies. The car models have their own issues!

  • Gary W Geiser Gary W Geiser on Apr 18, 2017

    Love my Genesis Coupe. But . . . it's a Hyundai. So is it "bad" because it is made by them? Chrysler produced their last good vehicle in the 1950s - so no surprise they are on the list a few times. Toyota makes (made) the I.Q. - so why did they miss the list? This list, and any such list, must be supported by personal bias (except the universal understanding that Chrysler and Yugo suck). My example of the Genesis stands to show how inappropriate it is to label an entire company as good or bad instead of zeroing in on a specific vehicle. Even Chrysler made a couple good vehicles (I think possibly!). PS: Yugo is an actual brand from long ago - for all you millennials out there.

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