#hatchback

The Sports Car Club of America’s B-Spec class is growing in popularity as enthusiasts enjoy a relatively inexpensive entry into amateur racing while automakers are discovering B-Spec to be a great platform for grassroots motorsport marketing.   Honda, one of the early adopters to B-Spec racing, is committed to the series and hopes to gain even more fans.

It’s no surprise that the 500’s return to North America did not make the splash that Fiat expected. Having sold less than 20,000 vehicles in its first model year in the United States, the 500 only did half as well as the company initially forecasted.

Volvo is angling in on BMW and Audi territory with a new five-door hatchback meant to target the same market as the 1 Series and A3 Sportback.

With an illustrious past in motorsports, Ford expands its racing activity by introducing the Ford Focus ST-R, a turn-key race version of its popular hot hatch.

The slow-selling Fiat 500 hit another snag after NHTSA gave the compact car a three-star crash test rating, a dismal score in an era where five-star ratings are practically ubiquitous.

The Audi A3 was caught by our spy photographers undergoing winter testing in Sweden. Despite heavy camoflague, we already know what the next A3 will look like – look at any current Audi for clues to what the front and rear treatments will resemble.

Mercedes-Benz is prepping an AMG version of their B-Class hot hatch, and while a front-drive tall wagon may not sound like ideal AMG material, we’re pretty jazzed about the rumored specs.

The head of Toyota‘s Prius program thinks that Toyota will be able to sell as many as 1 million hybrids anually by 2015. Satoshi Ogiso, who was responsible for developing the original Prius, said that hybrids could sell as many as 2 million units by 2020.

The world’s least expensive car, the Tata Nano’s original purpose in design was to be a modern Ford Model-T, mobilizing millions of families in India.

Despite the Nano’s noble intentions, only 1,200 examples were sold in the month of September when initial projections expected a rather optimistic 20,000 vehicles per month. A new approach may be the remedy and that’s exactly what Tata hopes to achieve with its new Nano commercial.

Targeting India’s young, active, and likable college students, the ad features American idioms sprinkled throughout that frankly sound a little contrived.

The Nano boasts a passenger space increase of 21 percent. Tata also shows off the Nano’s acceleration (good for passing trucks on Indian highways) as well as ride quality and ground clearance capable of fording a spring creek. The Nano’s A/C is so strong that one buddy decides to hibernate, allowing everyone else to enjoy a popular college pastime that involves black markers and camera phones. Finally, the twisty and mountainous roads to the weekend getaway help to demonstrate Nano’s best-in-India 25 km/liter petrol mileage as well as its short turning radius.

See the commercial for yourself after the jump