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Not Everyone Gets To Do This With a Land Rover Defender
Recently, we got to participate in the Land Rover Defender TRĕK competition.
For those unfamiliar, it's an annual competition put on by Jaguar Land Rover (JLR) for the brand’s retail employees. It involves a series of physical and/or mental tasks, with the ultimate goal being to better familiarize staff, hands-on, with the capabilities of the manufacturer’s products. By participating in events such as rock crawling, winching, and navigation, it assists JLR employees in better relating to 4X4 enthusiast customers.
Here's a gallery of what the event entails.
Photos courtesy of JLR and Mike Schlee
By Mike Schlee