Chrysler Super Bowl Ad "It's Halftime in America" Staring Clint Eastwood [Video]

Colum Wood
by Colum Wood

One-upping its own Super Bowl from last year wasn’t going to happen for Chrysler, but that didn’t stop the once-beleaguered automaker from continuing to spread its Imported from Detroit message.

Replacing Eminem in this year’s spot is the gruff-voiced Clint Eastwood, extolling the virtues of America, pushing through the tough times and moving into the future in a spot that aired during the big game’s half time and appropriately named “It’s Halftime in America.”

Watch the ad below:

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And watch last year’s ad here:

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Colum Wood
Colum Wood

With AutoGuide from its launch, Colum previously acted as Editor-in-Chief of Modified Luxury & Exotics magazine where he became a certifiable car snob driving supercars like the Koenigsegg CCX and racing down the autobahn in anything over 500 hp. He has won numerous automotive journalism awards including the Best Video Journalism Award in 2014 and 2015 from the Automotive Journalists Association of Canada (AJAC). Colum founded Geared Content Studios, VerticalScope's in-house branded content division and works to find ways to integrate brands organically into content.

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  • Railbird Films Railbird Films on Feb 05, 2012

    But they did one up themselves. This spot was much better than last year's spot, and possibly the best commercial so far this year. It was by far the most inspirational.

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