#vin

What Does a VIN Do?

Cars and trucks manufactured today receive a vehicle identification number (VIN). These complex alpha-numeric identifiers may seem completely random but in fact they contain a treasure trove of information.

Craig Cole Oct 27, 2014

Buying American: It's In the Numbers (and Letters)

During President Obama’s press conference last week when he announced that Chrylser would file for Chapter 11, he asked Americans that if they were looking to buy a car, to look at American cars. The “buy American” philosophy drew harsh criticism from the American International Automobile Dealers Association (AIADA), which pointed out that buying American doesn’t necessarily mean buying a car from an American brand.