Hyundai Success Story Continues as Sonata Sales Hit Record High

Nauman Farooq
by Nauman Farooq
There was a time when Hyundai was a back-marker among car companies, and not very highly respected among buyers. Those days are well behind them now as they keep posting record sales year after year.

2010 will go down as an exceptional year for this South Korean manufacturer, as it sold over 200,000 units of its stylish new Sonata in North America alone, which is a record.

Even more importantly, Hyundai delivered over 530,000 vehicles in America with an additional 110,000 vehicles sold in Canada, where it broke all its previous sales records.

According to Hyundai, about 70% of buyers for the new Sonata were first time customers to the brand, with 20% of those coming from Japanese makes like Toyota and Honda.

John Krafcik, Hyundai Motor America president and CEO said that the “Sonata is the Hyundai brand and it’s appropriate that it has led our best year ever. Sonata’s innovation has reset the most hotly contested, largest segment in the U.S. car market, with Sonata delivering more year-over-year retail sales growth – about 90,000 units – than any other car in the entire industry.”

With attractive styling, good features and prices that start at $18,440 it is not surprising the Sonata has done so well. We wish them an equally good year next year.

Read AutoGuide’s Review of the 2011 Hyundai Sonata by Clicking Here

Nauman Farooq
Nauman Farooq

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