Ford C-Max Becomes Fastest-Selling Hybrid at Launch

Luke Vandezande
by Luke Vandezande

Ford’s C-Max Hybrid only has two months of reported sales under its belt and it’s already outpacing the first two months of Toyota Camry Hybrid sales, making it the fastest selling hybrid at launch.

Ford announced today that the C-Max outsold the Camry Hybrid in terms of how many units sold in the first two months the vehicles were on sale, where the Ford product moved 8,030 units, compared to the Toyota which only sold 7,300 during its first two months of sales in 2006. Then again, those are hardly fair numbers to compare when you consider the Toyota was selling in a completely different market than the C-Max.

New car buyers in 2012 are deeply concerned with fuel economy and much more willing to buy a hybrid than six years ago.

SEE ALSO: 2013 Ford C-Max Hybrid Review

Hybrid technology is leaps and bounds ahead of where it was when Toyota launched the Prius in the U.S. market in 2000. At the time, the Prius got mileage that wouldn’t be terribly impressive today: 48/45 mpg city/highway. While those aren’t bad, today’s Prius now offers 51/48 mpg.

Ford also said the C-Max and C-Max Energi plug-in combined sales beat the total sales between the Prius and the Honda Insight in 2000, but the same issue stands.

While Toyota only reports monthly sales for its entire Prius family rather than the individual models, the automaker reported selling 33,279 between its four Prius cars in between October and November, 2012.

Of course, that’s also not a fair comparison. Toyota spent the last 12 years building its hybrid brand.

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Luke Vandezande
Luke Vandezande

Luke is an energetic automotive journalist who spends his time covering industry news and crawling the internet for the latest breaking story. When he isn't in the office, Luke can be found obsessively browsing used car listings, drinking scotch at his favorite bar and dreaming of what to drive next, though the list grows a lot faster than his bank account. He's always on <A title="@lukevandezande on Twitter" href="">Twitter</A> looking for a good car conversation. Find Luke on <A title="@lukevandezande on Twitter" href="">Twitter</A> and <A title="Luke on Google+" href="">Google+</A>.

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