Ram 1500 Black Express Arrives With Attitude This Month
Ram has introduced the “Black Express” model for its 2013 1500 pickup, which the American automaker bills as the “baddest-looking factory-built truck on the market.”
“The new Black Express takes Ram’s aggressive good looks to an all new sinister level by ‘blackening out’ the entire truck while maintaining a great price,” said Reid Bigland, President and CEO of Ram Truck Brand.
Distinguished by its all-black exterior, the Ram 1500 Black Express features 20-inch black aluminum wheels, a black front fascia with fog lights, black grille surround with black hex-link inserts, black rear bumper and black Ram badges on the grille and tailgate.
All the badging on the side of the vehicle has been removed for a cleaner look. Subtle changes have also made their way onto the lighting of the Ram 1500 Black Express. The headlights are finished with black bezels and the taillights feature a black finish as well.
The 2013 Ram Black Express is available in two- and four-wheel-drive models with a choice of regular cab, quad cab, or crew cab body styles. Pricing starts at $28,050 including a $1,095 destination charge. It will start reaching dealerships this month.
GALLERY: Ram 1500 Black Express
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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I saw one at the gas station last week. kewl as all get out. Loved it..
Give me an HD!