Google Cars Could Be a 'Competitive Threat:' GM
Google’s prototype of a self-driving car might not look serious, but a major automaker believes they can become competitive in the automotive marketplace.
General Motors product development boss Mark Reuss believes Google’s self-driving cars could become “a very serious competitive threat.” GM, like many other automakers in the industry, is developing its own autonomous driving technology, but isn’t in a race to develop completely self-driving cars like Google is. Earlier this week, the technology giant revealed its two-seat self-driving prototype and said it will deploy at least 100 test vehicles later this year.
SEE ALSO: Google Builds its Own Self-Driving Car
It is expected that autonomous vehicles will start to become available over the next few years and over the next two decades, experts believe self-driving cars will get a considerable share of the market.
“It’s going to be a creep, it’s not going to be a mind-bending thing,” Reuss said. “I don’t think you’re going to see an autonomous vehicle take over the city anytime soon.”
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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Even if it is a "creep", entering the market slowly and in small quantities, the Google car will be accepted by those who cannot or will not drive a car. I still drive, but I see this as my last vehicle when I am too old to drive!