Discovery Sport is a Land Rover You Can Afford

Mike Schlee
by Mike Schlee

The Discovering Sport is the beginning of something big for Land Rover.

While many folks are still confused about the whole Land Rover versus Range Rover thing (a Range Rover is a type of Land Rover), the Discovery Sport should help clear that up. Like the Range Rover and Range Rover Sport, there will soon be both a Discovery and Discovery Sport making up their own small sub-brand within the larger company.

Replacing the LR4 in North America, the smaller Sport version of the upcoming Discovery model was officially unveiled today at the Paris Motor Show.

But smaller doesn’t necessarily mean less practical. With 5+2 seating, the Sport can still seat seven people, technically, but the third row is tight. With a length of 180.7-inches, the Sport is roughly the same size as a Toyota RAV4.

Power will be very un-Discovery-like as the Sport is powered by a 2.0-liter turbocharged four-cylinder engine making 240 hp and 250 lb-ft of torque. Equipped with standard all-wheel drive, the Discovery Sport will use Land Rover’s nine-speed automatic transmission.

2014 Paris Motor Show Coverage

The Sport will include an eight-inch touchscreen infotainment system while a five-inch color display that is positioned between the main gauges. Higher trim models will have leather wrapped interiors and optional headrest-mounted iPad holders.

Like most Jaguar Land Rover vehicles, there will be an optional Black Pack trim package that adds a black grille, side mirror caps, front fender vents, badges and the choice of 19- or 20-inch wheels.

But the best part of the crossover has to be the price. To purchase the base model Discovery Sport will cost $38,920 including destination charges. For a three-row Land Rover, that’s a heck of a deal.

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GALLERY: Land Rover Discovery Sport Live Photos

GALLERY: Land Rover Discovery Sport

Discuss this story at our Land Rover forum.

Mike Schlee
Mike Schlee

A 20+ year industry veteran, Mike rejoins the AutoGuide team as the Managing Editor. He started his career at a young age working at dealerships, car rentals, and used car advertisers. He then found his true passion, automotive writing. After contributing to multiple websites for several years, he spent the next six years working at the head office of an automotive OEM, before returning back to the field he loves. He is a member of the Automobile Journalists Association of Canada (AJAC), and Midwest Automotive Media Association (MAMA). He's the recipient of a feature writing of the year award and multiple video of the year awards.

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