Here is Why Tesla is the New Apple
Camping out for days in advance to be the first in line is no longer reserved for Apple product launches or Black Friday.
One man in Australia will be camping out 48 hours in advance so that he can be the first one through the doors of a Tesla showroom when reservations for the Model 3 open up. And unlike waiting in line for an Apple product, Andreas Stephens won’t be leaving the showroom with a shiny new car, but a piece of paper that promises him one in what will likely be two years. What makes it even crazier is that Tesla hasn’t even confirmed what the Model 3 will look like, but that isn’t stopping Tesla fans from lining up to drop a deposit.
SEE ALSO: Tesla Applies for Model 3 Trademark and it Looks a Lot Like an ‘E’
A prototype of the Tesla Model 3 will make its debut on March 31 and that’s when customers around the world can reserve one with a deposit either online or at a Tesla showroom. But if some of these Tesla fans were given a choice, they wouldn’t even wait to see what it looks like before reserving one just to be in front of the line.
This type of devotion has been well documented among Apple fans, who have no problems waiting in line for days in advance for the newest iPhone. It shows just how dedicated Tesla fans have become in a short period of time.
Unfortunately for Stephens, he won’t become the first Model 3 owner in Australia, since he currently doesn’t own a Tesla Model S or Model X. The American electric automaker is giving priority to current owners as a show of thanks for supporting the brand.
[Source: EFTM]
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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Ha! Tesla wishes they were apple! Tell elon musk to suck it!
FBI just hacked the iphone