Mercedes-AMG is Reinventing Itself to Develop Electrified Vehicles

Jason Siu
by Jason Siu

Mercedes-AMG acknowledges it can’t make V8 engines forever.

The performance brand is no stranger to electrified powertrains, as it worked previously on the SLS AMG Electric Drive. But that project was a bit special at the time, and now reality is settling in that series production vehicles will be electrified. And since the sub-division works closely with Mercedes on the development of new road cars, AMG is able to ensure future models can be adapted into performance vehicles.

SEE ALSO: Everything We Know About the Mercedes-AMG GT Four Door

Speaking to Autocar, Mercedes-AMG’s director of vehicle development, Drummond Jacoy, confirmed the brand has to “reinvent” itself when it comes to electric cars. “It’s not starting from scratch, but we’re going to have to look at what the AMG story is with an electric vehicle. But we’re working on that.” More importantly, Jacoy acknowledges Mercedes-AMG isn’t “going to make the world happy with V8s for the next 200 years,” so a focus on electrified powertrains is almost a necessity.

The company is already working on a couple hybrid projects, including the GT Four Door previewed by a concept earlier this year in Geneva. It is also involved with an upcoming hypercar dubbed Project One that will have a powertrain derived from Formula 1 technology.

[Source: Autocar]

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Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

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 3 comments
  • David David on Aug 21, 2017

    Benz doesn't make V-8's any more anyway. Go to a Merc. dealer. Everything's turbocharged 4's and 6's (and those 6's are nasty 90 degree ones), but for really big $$$$ you may get a supercharged V-8.

  • DoTheMath45 DoTheMath45 on Aug 21, 2017

    Germany's Eco-Fascism is racist and has resulted in more starvation and poverty in Africa than ever before in history. I won't buy an overpriced economy car that represents Eco-Fascism and racism. Germany has a terrible racist history and seems to never learn its lesson without losing a World War.

    • Timothy Timothy on Aug 24, 2017

      Sadly, there is every bit as much racism generated by people in the black community.

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