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Half of American Youth Would Buy a Chinese Car: Study

Surprisingly, large segments of Americans are willing to buy Chinese made cars. Market research company GfK Automotive did its annual Barometer of Automotive Awareness and Imagery, and found that 38 percent of the respondents would consider buying a Chinese car. According to the study, “The openness to purchasing a Chinese and Indian vehicle is highest among Gen Y consumers, with 52 percent saying they are open to a vehicle from a Chinese automaker and 41 percent saying they are open to a vehicle from an Indian automaker.”