Toyo Tires Launches IPhone/iPod Touch Tire Fitment Guide

Dave Pratte
by Dave Pratte

A first in the tire industry, Toyo Tires has just released an online tire fitment guide that’s compatible with the iPhone and iPod Touch. The guide includes information on proper tire sizes, inflation pressures and premium replacement products.

The Tire Finder program — located at http://tirefinder.toyotires.com/ — recognizes an iPhone or iPod Touch and formats viewing for the mobile device screen. To search the comprehensive database of vehicles, fitments and premium replacement tires, users simply select vehicle year, make, model and options from drop-down menus. The result is a list of Toyo brand tires in sizes appropriate for the selected vehicle, ranging from the original equipment size to plus sizes.

“As a company that prides itself on technology and innovation, we are pleased to be the first tire manufacturer in the world with a mobile fitment guide,” said Steve Hutchinson, vice president of marketing, Toyo Tire U.S.A. Corp. “Consumers and dealers alike want fast, easy access to information. The Toyo Tire Finder meets this demand and places our extensive line of replacement products in their hands.”

[Source: Toyo Tires]

Dave Pratte
Dave Pratte

Some say he's closely related to Bigfoot and that he's a former Canadian Touring Car Champion. All we know is he's the AutoGuide Stig! A thesis defense away from being your intellectual superior he's a professor of vehicle handling dynamics. The part-time touring car and time attack racer is faster (much faster) than your average auto journalist.

More by Dave Pratte

Comments
Join the conversation
Next