Mercedes Gran Turismo 5 Contest Will Put 100 Top Virtual Drivers in the SLS Supercar
Has anyone ever told you that playing video games would get you nowhere? What do they known. Gran Turismo 5 is by far the most heavily anticipated driving simulator in the history of video games. So anticipated in fact that many passionate enthusiasts have lost interest with the constant changing of release dates. But nonetheless, the release is on the horizon and after $60 million or so dollars spent on R&D, we all hope it lives up to its expectations.
Mercedes-Benz UK clearly believes in Gran Turismo 5’s potential and are using it as part of their SLS AMG Rare Experiences campaign. They are setting up a Gran Turismo 5 Racing Experience at Mercedes-Benz World in the UK, where 100 lucky virtual racers will win their way into real life seat time in a Mercedes-Benz SLS AMG. How are those 100 lucky virtual racers chosen? By their skill in Gran Turismo 5. The top 100 fastest lap times will get a spot behind the real steering wheel to drive, drift and slide around the Mercedes-Benz World track in the SLS AMG. Professional training with a driver is included.
If only Mercedes would bring this contest to North America.
Make sure to check out the promo video after the break:
Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
More by Jason Siu