Hyundai Plug-In Hybrid To Debut In 2013, Targeted At Toyota Prius

Derek Kreindler
by Derek Kreindler

Hyundai will apparently launch a competitor to the Toyota Prius in 2013, but the new hybrid Hyundai will be a plug-in hybrid vehicle from the get-go, unlike its Japanese rival, which is slowly rolling out its own plug-in variant.

While the news came from an anonymous source within Hyundai, the Korean automaker is making a strong push in the hybrid segment, as rising gas prices and the launch of the Sonata Hybrid sedan have put Hyundai in an excellent position. Hyundai is also buoyed by Toyota’s hamstrung hybrid lineup, which has seen production difficulties due to Japan’s March 11th earthquake. Hyundai is projecting annual sales of 18,000 units for the Sonata Hybrid in South Korea.

[Source: Reuters]

Derek Kreindler
Derek Kreindler

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  • Richard Emery Richard Emery on Oct 01, 2012

    I hope that when the plug-in is introduced will be similar to the Chevy volt rather than toyota .the toyota for me is just a economical car and nothing else.

  • Roy Roy on Nov 03, 2012

    Hi Bugeyedad, regarding to your comment, it is the otherway around. With a Chevy Volt or its equal European Opel Ampera you can reach up to 500 km with a full gas tank and full battery, comparing that with the Prius plug-in hybrid it has a range of more than 1000 km. Count the difference... Roy

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