RAUH-Welt Porsches Mark the Start of a New Trend: 2011 SEMA Show
For those who are paying close attention to the aftermarket industry, this years SEMA Show might always be remembered as the year RAUH-Welt became a household name. Well, maybe just among car nuts.
RAUH-Welt Begriff or RWB for short, is a small Japanese tuner known for its wildly customized air cooled Porsches, with big fender flares and even bigger spoilers. To the best of our knowledge, no RWB has ever been on display at SEMA, and to make these cars even more special, they are the first to be built in America.
The light green car (above) sits as the main attraction at the Falken tires booth, while the white car (below) belongs to former 0-60 Magazine editor-in-chief Brian Scotto. Scotto now works for Ken Block, managing his new Hoonigan brand and so we’re certain the car has plans beyond just the SEMA Show.
We expect to see numerous other RWB Porsches at SEMA next year and there’s already evidence the trend is catching on. We spotted a few similarly-styled German sports cars and have included them below. Enjoy responsibly.
GALLERY: Rauh-Welt Porsches
GALLERY: Custom Porsches of SEMA
With AutoGuide from its launch, Colum previously acted as Editor-in-Chief of Modified Luxury & Exotics magazine where he became a certifiable car snob driving supercars like the Koenigsegg CCX and racing down the autobahn in anything over 500 hp. He has won numerous automotive journalism awards including the Best Video Journalism Award in 2014 and 2015 from the Automotive Journalists Association of Canada (AJAC). Colum founded Geared Content Studios, VerticalScope's in-house branded content division and works to find ways to integrate brands organically into content.
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