Jeep Grand Cherokee Special Edition Unveiled at Houston Auto Show

Stephen Elmer
by Stephen Elmer

The Houston Auto Show isn’t known for big reveals, but that didn’t stop Jeep from unveiling a new Grand Cherokee special edition concept at the venue today. To name the new concept, Jeep is staging a contest, putting out the call to the public at to put a badge on the back of this machine, which has been confirmed for production.

The choice of the Houston auto show isn’t surprising when you consider that Jeep sales increased 153 percent in Texas in 2011, and Grand Cherokee sales in Texas increased 226 percent. The custom Grand Cherokee is much more aggressive than the standard model thanks to the blacked out theme contrasting with small chrome bits here and there. The 20-inch wheels are blacked out with a glossy finish, the regularly chrome grille is all black, and even the lift gate light bar appears in black to accentuate the stealth look.

Some amenities that will come standard on the new Jeep are leather trimmed heated front seats, Parkview rear backup camera, keyless enter and go, a nine speaker 506 watt stereo system with subwoofer and the Chrysler groups Uconnect hands-free communication system.

Jeep is trying to branch out a little further into uncharted territory with its new design, “Highlighted by a unique platinum-chrome front-end appearance and distinctive black-gloss 20-inch wheels and exterior treatments, our new Grand Cherokee concept provides a completely new look – one that is edgy and aggressive, and certainly different than any Grand Cherokee on the road today,” said Mike Manley, president and CEO of the Jeep Brand, Chrysler Group LLC.

GALLERY: Jeep Wrangler Concept

Stephen Elmer
Stephen Elmer

Stephen covers all of the day-to-day events of the industry as the News Editor at AutoGuide, along with being the AG truck expert. His truck knowledge comes from working long days on the woodlot with pickups and driving straight trucks professionally. When not at his desk, Steve can be found playing his bass or riding his snowmobile or Sea-Doo. Find Stephen on <A title="@Selmer07 on Twitter" href="">Twitter</A> and <A title="Stephen on Google+" href="">Google+</A>

More by Stephen Elmer

Join the conversation
 1 comment
  • Keremy Keremy on Feb 09, 2012

    Dude, the next time you cganhe your oil, go for a synthetic one. (like Royal Purple or Red Line.)Go with a good performance Oil Filter K&N or Royal Purple. (You can buy your Oil and Oil Filter ahead of time, and many places will have no problem doing the standard oil cganhe with whatever you provide, go to a service station that you trust, because it’s hard to find anybody that stocks performance Oil and Filters, and at a decent price.) Next get a cold air intake, best: K&N FIPK. Then do a free-flowing cat back exhaust, best: Flowmaster 50 SUV. If you still have money leftover, then do some Doug Thorley Tri-Y headers. You should do a full tuneup using E3 Spark plugs, new distributer rotor, new 8mm High Performance spark plug wires, and a MSD High Performance coil. And lastly, get a programmer, like a superchips if you don’t have one.You won’t have much money to throw around after you get this beast done, but trust me, it WILL be worth it man! haha…good luck!