Rolls-Royce Announces 'Home of Rolls-Royce' Collection
To celebrate 10 years of production in Goodwood, England, Rolls-Royce Motor Cars has announced a special collection of cars called the “Home of Rolls-Royce Collection.”
Conceived and designed by the Rolls-Royce bespoke team, the special edition vehicles will hit the market this year and will showcase the British automaker’s leather, paint, and woodwork across the Phantom and Ghost models. Paying homage to Goodwood, the special vehicles will have unique marquetry, embroidery, and hand-painted coachlines.
In the 10 years since production began at Goodwood, demand for bespoke models have risen significantly for the automaker. According to Rolls-Royce, nearly 95 percent of all the Phantom models and 75 percent of the Ghosts that leave their production line have some element of bespoke personalization. This year, the Home of Rolls-Royce will exapnd even further and will continue to recruit the “best and brightest British design talent.”
“In 10 years, the Home of Rolls-Royce has established a reputation as the benchmark of craftsmanship excellence. These cars will celebrate the first of many decades in this extraordinary British manufacturing success story,” said Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars. “A fastidious commitment to perfection underlines Rolls-Royce’s position at the pinnacle of super-luxury manufacturing. I look forward to introducing customers to these unique Bespoke masterpieces over the next year.”
GALLERY: Home of Rolls-Royce Collection
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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