Ford F-150 SVT Raptor Sales Hit Record Highs
Since hitting the market in 2009, the Ford F-150 SVT Raptor has gained plenty of steam and is now one of the fastest-turning vehicles in the industry.
With only a 15-day supply on dealer lots, the Ford F-150 SVT Raptor has had record sales during eight of the past 10 months with sales up 14 percent this year. The high-performance, off-road pickup truck has carved itself a new niche in the market place. As a result, the American automaker plans on ramping up production, increasing assembly from three trucks per hour to five.
The SVT Raptor is powered by a 6.2-liter V8 engine with 411 hp and 434 lb-ft of torque.
“What’s helping drive Raptor sales is that Raptor delivers unmatched off-road performance to our customers,” said Doug Scott, Ford truck group marketing manager. “Raptor is also proof of our commitment to offer a truck for every customer and continuously improving them to meet our customers’ evolving needs.”
GALLERY: 2014 Ford F-150 SVT Raptor
Discuss this story at RaptorOwners.com
Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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