New Dodge Charger Ad Pokes Fun at Volkswagen

Jason Siu
by Jason Siu

Dodge is hoping its new Charger SRT Hellcat will bring more attention to its sedan.

For those not exactly in the market for a 707 hp sedan but who certainly love the way the Charger looks and performs, the American automaker does offer a model with a HEMI V8 packing 470 hp. In the latest ad for the Dodge Charger, titled “I Wish,” the company takes a light jab at Volkswagen and its Passat. Wait, what does a Passat have to do with a Charger?

SEE ALSO: Dodge Charger Hellcat Actually Faster than 204 MPH

Nothing really, since on paper there’s hardly any car shoppers that would be considering both vehicles at the same time. Nonetheless, they both sport four doors and are in the same price range, but similarities really end there.

Watch the ad for a good chuckle. . . unless you own a Passat.

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GALLERY: 2015 Dodge Charger SRT Hellcat Exterior

GALLERY: 2015 Dodge Charger SRT Hellcat Interior

Discuss this story at our Dodge Charger forum

Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

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