Production Toyota C-HR Teased, Promises to Be Less Exciting Than Concept
The production version of the Toyota C-HR crossover has been teased.
The Toyota C-HR concept had some wild styling, but it’s looking like it will be toned down significantly for the production model. Although Toyota has only teased the production model with an outline of the body, it looks more like a traditional crossover rather than the radical two-door concept that sported the now-defunct Scion badge at the 2015 L.A. Auto Show.
According to the Japanese automaker, the C-HR aims to provide the company with a strong presence in the growing C-segment crossover market. It will be a five-door coupe design with an elevated SUV-style cabin while bringing “the promise of an engaging driving experience, combined with a contemporary high-riding driving position.”
SEE ALSO: Scion C-HR Concept Looks Familiar Under the Hollywood Lights
The production C-HR will make its debut at the 2016 Geneva Motor Show and Toyota added that its dramatic styling will represent the new face of Toyota. The model is expected to launch as a hybrid with a standard gasoline variant added in the future. It will ride on the flexible Toyota New Global Architecture (TNGA) that underpins the new Prius, hinting that it could share the same powertrain that includes a 1.8-liter four-cylinder engine paired to an electric motor.
Now that Scion has gotten the axe, the C-HR will be sold in the U.S. under the Toyota nameplate. Check back with AutoGuide.com in early march for full details on the production Toyota C-HR as we will be reporting live from the 2016 Geneva Motor Show.
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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A production car less exciting than its concept? I'm shocked. Shocked, I tell ya!