Video: Lexus LFA Takes to The Track in Japanese Commercial

Colum Wood
by Colum Wood

With just 500 cars being built and a price of $375,000, the LFA isn’t really the sort of thing that you make a commercial for – but Lexus went ahead and did it anyway. Besides, this isn’t about marketing the car, but the Lexus brand as a whole.

The commercial is in Japanese, but that’s irrelevant because even in English you would have ignored all the words and just stared at the Japanese supercar and listened to its glorious V10 rev.

In case you have been living under a very large rock, the LFA is powered by a 4.8-liter V10 engine with 552-hp and 354 ft-lbs of torque. Weighing just 3,263 lbs thanks to a chassis and body that is mostly constructed of carbon fiber, the LFA can hit 62 mph in 3.7 seconds and tops out a 202 mph!

Currently the LFA is on a tour of the U.S., having just appeared at the LA Auto Show and with another scheduled date slated for the Detroit Auto Show, which starts January 11th.

GALLERY: Lexus LFA at the LA Auto Show

GALLERY: Lexus LFA

Other Lexus LFA Videos after the jump:

Lexus LFA “Launch” Brand Film from ATTIK on Vimeo.

Colum Wood
Colum Wood

With AutoGuide from its launch, Colum previously acted as Editor-in-Chief of Modified Luxury & Exotics magazine where he became a certifiable car snob driving supercars like the Koenigsegg CCX and racing down the autobahn in anything over 500 hp. He has won numerous automotive journalism awards including the Best Video Journalism Award in 2014 and 2015 from the Automotive Journalists Association of Canada (AJAC). Colum founded Geared Content Studios, VerticalScope's in-house branded content division and works to find ways to integrate brands organically into content.

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