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2012 Ford Explorer To Be Unvieled July 22nd, Right Before Patience Runs Out
by
Derek Kreindler
(IC: employee)
Published: July 13th, 2010
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Ford’s endless trickle of 2012 Ford Explorer teaser shots will mercifully come to an end next Thursday, when Ford unviels their new crossover in Midtown Manhattan, with spokesman Mike Rowe MC’ing the event.
The choice of venue for Ford’s event is somewhat telling, considering that the Explorer is being marketed as a crossover more adept at navigating city streets than rough terrain. Ford has stressed the “lifestyle” aspect in their teaser shots, with pictures of yuppie couples engaging in “outdoor” activity, but with very little off-roading prowess shown.
[Source: Ford]
Derek Kreindler
More by Derek Kreindler
Published July 13th, 2010 11:52 AM
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Meh. Who cares? It is going to look like every other car-based crossover and not offer anything new or brilliant, except having a Ford badge on the front. The Flex fills the purpose of street SUV. Ford is screwing the pooch on this one.