Mitsubishi Hoping To Introduce IMiEV At Below $30,000 For U.S. Launch

Derek Kreindler
by Derek Kreindler
Mitsubishi i MiEV.

Mitsubishi is looking to get into the electric car game with their ultra-compact iMiEV. Unfortunately, the iMiEV is down on power, interior space and range – between 50 and 60 miles – three qualities which likely won’t sit well with most Americans.

To make the iMiEV more attractive, Mitsubishi is hoping to sell the car for under $30,000 before a $7,500 tax credit. With the Nissan Leaf and Chevrolet Volt pursuing equally aggressive pricing strategies and offering far more practicality, it looks like the iMiEV will be a tough sell to all but the quirkiest of electric vehicle fans.

[Source: Autoblog]

Derek Kreindler
Derek Kreindler

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