2012 Hyundai Azera/Grandeur Gets 4D Video Reveal
Hyundai is preparing to launch its all new Grandeur (sold as the Azera in North America) in its home-market of South Korea and has given us the first glimpse at the new luxury car though an innovative commercial.
While 3D is all the rage these days, Hyundai refers to its two-minute long ad as being 4D and is designed to make you feel like you’re behind the wheel. The ad will be shown in movie theaters throughout the country in the coming months.
While the exterior looks very much like a stretched Sonata (not that there’s anything wrong with that) the interior looks to be a big step up-market. Notable features include a panoramic moonroof and radar cruise control.
Hyundai hasn’t said when the 2012 Azera will go on sale here, but it’s not expected until later this year.
GALLERY: 2012 Hyundai Azera/Grandeur
With AutoGuide from its launch, Colum previously acted as Editor-in-Chief of Modified Luxury & Exotics magazine where he became a certifiable car snob driving supercars like the Koenigsegg CCX and racing down the autobahn in anything over 500 hp. He has won numerous automotive journalism awards including the Best Video Journalism Award in 2014 and 2015 from the Automotive Journalists Association of Canada (AJAC). Colum founded Geared Content Studios, VerticalScope's in-house branded content division and works to find ways to integrate brands organically into content.
More by Colum Wood
Comments
Join the conversation