Audi Achieves Highest Ever Annual US Sales With A Month To Spare

Jason Siu
by Jason Siu

Audi has plenty to celebrate this year, having eclipsed their previous annual sales record of 101,629 (set in 2010) with a month to go in 2011. Sales through the Thanksgiving weekend stood at 102,055 vehicles, giving Audi an amazing year to go along with having record-setting months in each of the first 10 months of the year.

To go along with new car sales, Audi also set a new record with their Certified Pre-Owned (CPO) vehicles, besting their 2008 record of 32,108. CPO sales up to Thanksgiving weekend totaled in at 33,102 which was also a 32-percent increase over the previous year’s tally.

This is the second time Audi has exceeded 100,000 in sales since it established its brand in America over 41 years ago. They expect to have a record November month as well, and figures to close the year off with a 12th record setting month.

Much of Audi’s success can probably be credited to the more aggressive styling on the new A4 and A5 models as well penetrating BMW and Mercedes-Benz‘s luxury sedan market with their A6 and A8.

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