Nissan Invites Facebook Fans To Participate In Project 370Z [Video]

Amy Tokic
by Amy Tokic

How would you like to help design Nissan‘s next Z car? You can do just that – using Facebook – as Nissan announces Project 370Z.

Putting Z enthusiasts in the driver’s seat of design, Nissan launched this initiative as a chance to showcase how many options are available in this car. Using a 2013 370Z as a base, this car will be built in several different stages – power, handling/brakes and interior and exterior. To put in your two cents about each section, post your thoughts on Nissan’s Performance Facebook fan page with wall posts, likes and comments. These responses will be reviewed each voting session, and the upgrades and accessories with the most fan support will be picked for that particular phase.

“Car companies build project vehicles all the time, but we thought it’d be interesting to harness the power of social media to reach out to Z enthusiasts – the people who are doing this to their own cars everyday,” said Jon Brancheau, vice president, Nissan Marketing, NNA. “Together we’ll create a vehicle that expands on the already outstanding performance and style of the Nissan 370Z with a balance of street and track ready modifications.”

The final result will be making its grand debut in a grand setting this May during ZDayZ – in the Great Smoky Mountains of North Carolina and Tennessee. If you can’t make it to that momentous day, not to worry – the Project 370Z will be making an appearance at other Nissan events, such as ZCON 2012 and SEMA.

Check out a short video about Project 370Z after the jump.

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Amy Tokic
Amy Tokic

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