Volkswagen CEO Reaffirms Midsize SUV for US Market

Stephen Elmer
by Stephen Elmer

Volkswagen is still committed to bringing a mid-size SUV to the North American market, in an effort to introduce a new high-volume vehicle to the brand.

Martin Winterkorn, Volkswagen CEO, told a meeting of dealers that VW will “take initiative” in the mid-size SUV segment, which is viewed as a crucial segment by the brand for US expansion. Winterkorn is aiming for 800,000 units sold annually by 2018, nearly double the number of VW’s sold in 2012.

SEE ALSO: Volkswagen CrossBlue Concept Info

The SUV will be larger than the Tiguan, and cheaper than the Touareg, and will likely take most of its inspiration from the CrossBlue Concept. The CrossBlue was introduced at the 2013 Detroit Auto Show, sporting seating for seven and an innovative diesel-hybrid powertrain. The new SUV may also sample from the CrossCoupe Concept, a smaller, coupe-styled SUV akin to the Range Rover Evoque.

[Source: Automotive News]

Discuss this story at vwforum.com

Stephen Elmer
Stephen Elmer

Stephen covers all of the day-to-day events of the industry as the News Editor at AutoGuide, along with being the AG truck expert. His truck knowledge comes from working long days on the woodlot with pickups and driving straight trucks professionally. When not at his desk, Steve can be found playing his bass or riding his snowmobile or Sea-Doo. Find Stephen on <A title="@Selmer07 on Twitter" href="http://www.twitter.com/selmer07">Twitter</A> and <A title="Stephen on Google+" href="http://plus.google.com/117833131531784822251?rel=author">Google+</A>

More by Stephen Elmer

Comments
Join the conversation
 3 comments
Next