Aston Martin Vanquish Volante Gets the Q Treatment
At the 2013 Frankfurt Motor Show today, Aston Martin will unwrap its latest Q model based on the very new Vanquish Volante.
Going far beyond the standard available options list, the ‘Q by Aston Martin’ program allows demanding clients to build truly bespoke cars from the British automaker. Buyers are able to enhance and personalize their cars with “meticulous attention to detail,” a program that Aston Martin launched last year. Much like other luxury automakers, the bespoke service can be extended to the interior and exterior styling, essentially offering an endless list of opportunities to make a truly one-of-a-kind Aston Martin.
SEE ALSO: 2013 Frankfurt Motor Show Coverage
On the outside of this particular drop-top Vanquish is a unique Red Ember paint finish while the interior has been adorned with bronze metallic leather. The front and rear splitters have been painted in a Gulf Orange while the waist rail finisher has been done in gloss black.
“The beauty of Q by Aston Martin is the service’s near-infinite flexibility,” said Aston Martin Director of Design, Marek Reichman. “I believe the Vanquish Volante we are showing in Frankfurt demonstrates better than ever just how flexible we can be as we strive to create bespoke treatments for new cars.”
Aston Martin will showcase this car today at its Frankfurt show stand, along with a standard Vanquish Volante and a V12 Vantage S.
GALLERY: Q by Aston Martin Vanquish Volante
GALLERY: Aston Martin V12 Vantage S
GALLERY: Aston Martin Vanquish Volante
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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