Cadillac ELR Ad Sticks it to Europe


Cadillac has released a new commercial for its ELR, poking fun at the brand’s European rivals at the same time.

The ad asks the age-old question of, “Why do we work so hard?” Before poking fun of other countries where they “work, stroll home, stop by the cafe” and take the entire month of August off.

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It then goes on to mention some noticeable American achievements, such as landing on the moon and even throwing a nod to Bill Gates and the Wright Brothers. In other words, the commercial is all about American pride which is what the ELR is all about, or at least that’s the way Cadillac sees it.

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GALLERY: 2014 Cadillac ELR


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