De Tomaso Acquired by Swiss Investment Group

Jason Siu
by Jason Siu

The brand you might remember best for building a wedge shaped car called the Pantera is getting yet another life thanks to a Swiss investment group.

De Tomaso, which has been up for sale twice now, has been acquired by L3 Holdings after the investment group beat out Italy’s Eos group and China’s Consolidated Ideal TeamVenture. It is reported that L3 Holdings won with a bid of two-million euros ($2.16 million) and the new owners are believed to be hiring 360 new employees. In addition, it plans to open a new manufacturing plant in Turin, where it will build a new mid-engined sports car.

SEE ALSO: De Tomaso Dead in the Water, no New Pantera Coming

De Tomaso was originally founded in 1959 and produced prototypes and race cars before it went on to develop and produce sports cars and luxury vehicles. The company first went into liquidation in 2004 and in 2009 the trademark was sold and a new company named De Tomaso Automobili SpA was the result. That company went on sale three years later in 2012 which leads us to the present. At one point in its history, De Tomaso owned the Maserati brand as well as motorcycle company Moto Guzzi.

[Source: Auto Motor und Sport]

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Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

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