Genesis Plug-in Hybrids in Development
Hyundai’s Genesis sub-brand will join other luxury automakers by offering plug-in hybrids.
Speaking to Automotive News, Hyundai Motor America CEO Dave Zuchowski confirmed the Korean automaker is developing plug-in hybrids and some of them “will take the form of the Genesis side” of the business. The CEO went on to say that Hyundai believes “alternative-propulsion engines are going to be really important – even more important in the luxury market than they are in the mainstream market.”
SEE ALSO: Hyundai Unveils Genesis Hybrid Sport Sedan Concept
Although Zuchowski declined to say which Genesis models will receive plug-in hybrid variants, it wouldn’t be a surprise to see the technology offered across the entire range. The first Genesis cars will go on sale this year with the G90 replacing the Equus and the G80 taking over for the Genesis sedan. A smaller G70 is in the works while two crossovers are expected to arrive by 2020.
Plug-in hybrids have the advantage of relieving range anxiety by using a gasoline engine while maintaining great fuel economy. Numerous luxury automakers currently offer plug-in hybrids in their range, including BMW, Mercedes-Benz and Porsche. There are several more adding variants in the near future, including Audi, Cadillac, Infiniti and Volvo.
[Source: Automotive News]
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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