Buick Avista Concept Receives Concept Car of the Year Award
The Buick Avista Concept has taken home two more awards.
Since its debut earlier this year at the 2016 Detroit Auto Show, the Avista Concept has been on display at various auto shows and events in the U.S. This past weekend at the Concours d’Elegance in Plymouth, Michigan, the Buick Avista received the 2016 Concept Car of the Year and the Most Significant Concept Vehicle of the Year awards. The awards recognize the vehicle that makes the strongest impact in terms of automotive design, engineering and market responsiveness. And although the Avista is unlikely to head to production, it still serves as a preview for the brand’s future design direction.
SEE ALSO: Buick Avista Apparently Caused Some Internal Drama at GM
Judges praised the Avista’s futuristic interior and intuitive design, with the concept highlighted by sleek styling that reinforces the balance of beauty and precision. The Avista Concept’s interior is defined by gliding, seamless lines mixed with leather and aluminum details, while the exterior features titanium and carbon fiber details.
“The design process of the Avista brought the team together to unite around a future direction for the brand and the great teamwork and enthusiasm it generated,” said Bryan Nesbitt, executive director, Buick Global Design. “While looking to the future, we also wanted to honor the rich heritage of Buick by integrating timeless design cues in this beautifully progressive concept vehicle.”
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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As the commercial says: "that doesn't LOOK like a Buick!".
Looks great and they won't build it. GM is comatose