New Hyundai Kona is Looking Pretty Good So Far

Jodi Lai
by Jodi Lai

The all-new Hyundai Kona won’t debut until later this summer, but the Korean automaker is anxious to share more details about its new subcompact crossover.

Hyundai has released a new teaser image for its Honda HR-V and Toyota C-HR competitor that shows the design language for the small CUV’s grille and headlights. Looking much more aggressive than any other car in Hyundai’s lineup, the Kona will stand out among its siblings and competitors with angry-looking slanted daytime running lights that sit above the LED headlights. This twin headlight design is new for the brand.

ALSO SEE: Hyundai Kona Crossover Spied Testing

Style-wise, the Hyundai Kona seems to occupy the middle ground between Honda’s conservatively styled HR-V and Toyota’s somewhat polarizing CH-R. It has also been confirmed that all-wheel drive will be optional for the 2018 Hyundai Kona, meaning front-wheel drive will be standard. We’re expecting a small 1.4-liter turbocharged four-cylinder to be powering this baby CUV.

The Tucson, which competes with the Honda CR-V and Toyota RAV4, is currently the smallest crossover in Hyundai’s lineup, and the Kona will be an all-new offering that fills a hole in its lineup. Subcompact crossovers are a popular segment in North America and Hyundai needs to have a player to help boost sales.

Discuss this story at our Hyundai Kona Forum

Jodi Lai
Jodi Lai

Jodi has been obsessed with cars since she was little and has been an automotive journalist for the past 12 years. She has a Bachelor of Journalism from Ryerson University in Toronto, is a member of the Automobile Journalists Association of Canada (AJAC), and a jury member for the prestigious North American Car/Truck/Utility Vehicle of the Year (NACTOY). Besides hosting videos, and writing news, reviews and features, Jodi is the Editor-in-Chief of AutoGuide.com and takes care of the site's day-to-day operations.

More by Jodi Lai

Comments
Join the conversation
 2 comments
Next