How People Are Reacting to the Revived Mitsubishi 'Evo'

Jodi Lai
by Jodi Lai

Mitsubishi recently revealed that it would be reviving the Evolution nameplate, but people were less than happy about it.

That’s because this isn’t the Lancer or even the sport compact you were looking for. The teaser image accompanying the news previewed a concept called the e-Evolution, all-electric “coupified” crossover, something that couldn’t be further from the cars that made the Evo nameplate so highly regarded in the first place. Not to mention the fact that all-electric crossover “coupes” are generally a vehicle segment that gets a lot of eye rolls from the crowd who used to respect the Evo name. After saying it has revived the Eclipse name for an upcoming crossover, this news made people even more upset.

ALSO SEE: Mitsubishi is Bringing the EVO Nameplate Back

“Oh man, Mitsubishi just can’t get anything right,” said an staff member. Here’s how the rest of the internet reacted to this new “Evo” concept that will debut at the Tokyo Motor Show this year.

“Hey, we made some sweet cars in the 90s, lets follow it up with crap in the 2000s and then burn our 90s brands names in the 2010s with marshmallow mobiles.” – Darryll DiPietro via Facebook

“Stop abusing their own nameplates, the Eclipse Cross is stupid enough we don’t need more…” – Sola Hoi via Facebook

The Evo name is the only name that even carries any weight for Mitsubishi. PLEASE DON’T SCREW IT UP. #mitsubishi #evo #legend

— Auto Technica (@autotechmedia) September 21, 2017

Jodi Lai
Jodi Lai

Jodi has been obsessed with cars since she was little and has been an automotive journalist for the past 12 years. She has a Bachelor of Journalism from Ryerson University in Toronto, is a member of the Automobile Journalists Association of Canada (AJAC), and a jury member for the prestigious North American Car/Truck/Utility Vehicle of the Year (NACTOY). Besides hosting videos, and writing news, reviews and features, Jodi is the Editor-in-Chief of and takes care of the site's day-to-day operations.

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  • Smartacus Smartacus on Sep 21, 2017

    Eclipse is now an SUV SVX is now a Land Rover EVO is gonna be a crossover

  • Adi Adi on Sep 22, 2017

    I think it's a great idea to bring an electric coupe-like crossover to the market. I'd definitely consider buying one. No other maker offers such a car. And I'm sure it would be appealing to young couples. And the photo looks promising too. Who cares about the name? :D

    • Ryan Rentfro Ryan Rentfro on Oct 23, 2017

      I know I thought the same thing, and this is why I named my kid Kitchen and my dog Coupon.