Ford F-150 Earns "Truck of Texas" Title for 2012

Huw Evans
by Huw Evans
2012 Ford F-150 XLT: The most fuel-efficient and capable full-size pickup on the market a is getting fine-tuned for 2012, with several driveline updates and new technologies to further improve and refine the driving experience. They include the addition of Hill Start Assist, an automatic four-wheel-drive system for Lariat trim level and above, and an…

At the annual Truck Rodeo in San Antonio, the Texas Auto Writer’s Association (TAWA), declared that of the 48 vehicles evaluated among 57 members, the 2012 Ford F-150 was most deserving of the prestigious “Truck of Texas” award for 2012.

In other categories, the Ford Edge was named best Crossover Utility Vehicle of Texas, while Ford’s EcoBoost direct injection/turbo technology, available in both vehicles was named best overall vehicle feature.

In addition, the entire Ford truck line was also named “Best in Texas” for the 12 consecutive year, in recognition of best-in-class durability and capability.

“Texan consumers put their trust in TAWA’s automotive journalists,” stated the association’s president Mike Herzing. “After lining up vehicles from major auto manufacturers, our members determined Ford simply had the best trucks and crossover.” He also went to say that “ the real winners here are Texas’ truck buyers. Ford delivers the trucks that fit their lifestyles.”

Ford’s President of the Americas, Mark Fields, added, “these awards validate what our customers have been telling us about our ‘Built Ford Tough’ F-150, and we are honored by their recognition of the strength of our truck lineup as well as our crossovers and EcoBoost engines.”

Huw Evans
Huw Evans

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