Mitsubishi Eclipse, Galant May Be Resurrected

Colum Wood
by Colum Wood

The Mitsubishi Lancer Evolution might be the Japanese brand’s highest performance model but the most recognizable model it’s produced over the past several decades is easily the Eclipse. Axed from the company’s lineup this year the Eclipse could return admits Greg Adams, Mitsubishi Motors North America VP of marketing.

Of the two, don’t look for the Eclipse to return any time soon, with Adams commenting that sporty cars in this category have peaked. So far this year sales are up by 105.4 percent, although at 6,721 units that’s just a fraction of the car’s all time sales high of over 72,000 units in 2002. In total, the car has accounted for just shy of one million units over its lifetime.

The Eclipse was axed this year along with the Endeavor SUV and Galant mid-size sedan when the automaker announced plans to close its plant in Normal, Illinois. While having a mid-size sedan on offer in North America seems like a no-brainer, Adams says that for the most part demand for such cars is limited to North America. “If we can make the numbers work between this market and other markets, we need to take a look at it,” he said.

Adams did not comment on any possible product sharing arrangement with Nissan. The two Japanese automakers did sign an agreement last year to work together on development of mini-cars, and most recently announced that in Japan Mitsubishi would sell a rebadged version of the Infiniti M.

With larger vehicles axed from the brand’s lineup, Mitsubishi is continuing on with its Lancer and Outlander models and has added the Outlander Sport crossover over the past year with a goal of reaching the 100,000 sales mark. So far this year North American sales have reach just over 60,000 units, a 65% increase and a sign of a brighter future for Mitsubishi.

GALLERY: Mitsubishi Eclipse Spyder

[Source: WardsAuto]

Discuss this story on our Mitsubishi Eclipse Cross Forum

Colum Wood
Colum Wood

With AutoGuide from its launch, Colum previously acted as Editor-in-Chief of Modified Luxury & Exotics magazine where he became a certifiable car snob driving supercars like the Koenigsegg CCX and racing down the autobahn in anything over 500 hp. He has won numerous automotive journalism awards including the Best Video Journalism Award in 2014 and 2015 from the Automotive Journalists Association of Canada (AJAC). Colum founded Geared Content Studios, VerticalScope's in-house branded content division and works to find ways to integrate brands organically into content.

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  • STEVE STEVE on Oct 12, 2011

    SAVE THE ECLIPSE! (USA) MITSUBISHI NEEDS TO MAKE IT SMALLER ,LIGHTER,BETTER HANDELING,AND MOST OF ALL FUN AS HELL TO DRIVE THINK 1ST GEN! (MUST BE TURBO AWD/210HP/195TQ) ID BE FIRST IN LINE TO BUY!

  • Shawn Shawn on Nov 29, 2011

    I was a fan of this car since way back... In fact I remember when I first heard of the eclipse on a bottle of shampoo! ha ha ha ha!! thats right they had a promotion with a plastic key in the bottle. It said to take it to a mitsubishi dealer and see if it fits into the door and if it opens you win the car. I was only in mid school at the time and a dealership was so far away. I was amazed by the look!!!! I had to get one and I did! the 2nd GEN was awesome!!!! I loved the handling and love the way it drove. I wished for the GSX and when I finished college I was going to get one..... THEN THE UGLY!!! 3Gsss yuck!!! I don't know what they are doing in japan but the 2nd gen was the best of all time. even now it has a look that turns heads. I love my 2008 lancer but I wished for the eclipse to go back to a all wheel drive model. the eclipse should have stayed just like the mustang for ford. BIG MISTAKE MITSUBISHI!!! a hybrid evo???? i don't know what your all smoking over there but its not good!!!!

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