Rinspeed MicroMAX is Your Living Room on Wheels: 2013 Geneva Motor Show Preview
Rinspeed calls itself a “Swiss car visionary” and each year at the Geneva Motor Show, it proves its point.
This year, Rinspeed will be heading to Geneva with its microMAX creation, a vehicle that the company says “intends to revolutionize urban traffic.” The idea behind the microMAX was to merge personal and public transportation in an all-electric vehicle in an inviting way.
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According to Rinspeed, the vehicle is about 12 feet in length and offers plenty of space for a driver, three passengers, and a stroller or shopping cart – though here in America it would be quite illegal to have a shopping cart in your car. The interior features upright seats and a sense of spaciousness with a lounge feel; there’s even a coffee maker and fridge inside.
“Because, even though ‘microMAX’ can be ‘your taxi’ or ‘your bus’ every now and then, the short four-wheeled friend first and foremost wants to be one thing: your car,” describes Rinspeed in a release.
GALLERY: Rinspeed microMAX
Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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what is the msrp of rinspeed micromax?