Nissan Super Bowl Commerical is a Touching Tribute to Dads

AutoGuide.com Staff
by AutoGuide.com Staff
NASHVILLE, Tenn. (Feb. 1, 2015) In the world of automotive advertising, Super Bowl Sunday is the one day of the year where pretty much anything goes. Nissan exemplified that strategy in its return to the Super Bowl ad ranks for the first time since 1997, scoring big today with a dramatic 90-second commercial titled…

It’s been 19 years since Nissan last aired a commercial during the Super Bowl and the Japanese automaker poured its soul into this one.

The 90 seconds spot “With Dad” details the story of a family struggling to find the right balance between work and, well, family.

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In addition to a touching message it also served to promote numerous new Nissan products, from the all-new swoopy Maxima, to the brand’s challenger for the 24 Hours of Le Mans, the GT-R LM NISMO.

Watch the ad below:

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AutoGuide.com Staff
AutoGuide.com Staff

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  • Rochester Rochester on Feb 02, 2015

    You mean, a touching tribute to absentee dads trying to impress the kid they barely know with an over-styled family sedan? Um, OK.

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