Alfa Romeo Showcases New Logo in Giulia Video

Jason Siu
by Jason Siu

Alfa Romeo is proud to be back in the U.S.

Last week the Italian automaker unveiled its new Giulia sports sedan, which packs a 510-hp V6 engine sourced from Ferrari. Along with its gorgeous good looks this car could be a strong competitor to the BMW M3 and various AMG models, though pricing is still unknown. Regardless, lost in all the excitement of the Giulia’s unveiling is Alfa Romeo’s new logo that helps signify a new age for the brand.

To follow up last week’s debut video of the Giulia, the company has released a new video fittingly titled, “Alfa Romeo is back” to reiterate that it does have a new logo.

SEE ALSO: 2017 Alfa Romeo Giulia Debuts with Ferrari Power

Again, we get to see the Alfa Romeo Giulia in motion and even get to see its trick front spoiler in action. The twin-turbo V6 is complemented by a perfect 50:50 weight distribution and a torque-vectoring rear differential.

If last week’s video of the Giulia didn’t satisfy your hunger for more, make sure to check out the latest video released by Fiat Chrysler Automobiles below.

Discuss this story at our 2016 Alfa Romeo Giulia Forum

Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

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