Jaguar-Land Rover Files a Slew of Trademarks Hinting at Possible Future Models

Jason Siu
by Jason Siu

JaguarLand Rover has filed 29 trademarks for model names since March 13, 2017.

While the volume of filing activity would be considered odd for most companies, the behavior isn’t entirely unusual for Jaguar Land Rover since the company typically files numerous trademarks at a time. There were also some trademarks filed around February 22, although many of those are for existing models.

Some of the notable trademarks recently filed include Westminster, XJS, Freestyle, Landy, Range Rover Classic, P-Type, T-Type, C-XE, iXE, diXE, XEdi, XEi, CXF, CXJ, Sawtooth, Stormer and Landmark. It’s unlikely the British automaker plans on using all of these nameplates, but it’s standard for automakers to trademark names under consideration.

SEE ALSO: New Jaguar Land Rover Trademarks Hint at Electric Vehicle Names

The Jaguar XJS nameplate is one that has been used previously, while Freestyle appears to be a variant of Freelander for Land Rover. The XE variants hint at an electric version of the sedan, similar to the I-Pace name. P-Type and T-Type seem tantalizingly related to F-Type, so could we see an expansion of Jaguar’s sports car lineup? As for the rest, your guess is as good as ours. There’s a good chance the company never uses some of them at all.

Discuss this story on our Jaguar Land Rover Forum

Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

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