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McLaren 720S Looks Stunning in Atlantic Blue Finish

One year after the debut of the McLaren 720S, the British automaker returns to Geneva with a blue bespoke creation.

Commissioned specifically for the 2018 Geneva Motor Show is the McLaren 720S in Atlantic Blue by MSO, a nice contrast from the McLaren 720S Velocity by MSO that was used for the unveiling last year. McLaren Special Operations combined the deepest of deep blue paint finishes with a classic Saddle Tan leather interior, creating a 720S that’s a bit more luxurious than sporty. The automaker also said that since the launch of the 720S, few of the nearly 1,500 units delivered didn’t have some MSO influences. In fact, the earliest build allocation for a “standard” car is currently July of this year.

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Along with Saddle Tan leather inside the cabin, the special 720S also features Slate Grey stitching, Carbon Black leather, and Grey Alcantara accents. The exterior gets Dark Palladium finishes, gloss finish Visual Carbon Fiber, and Zircon window surrounds. In the rear, the stainless steel exhaust has Titanium finishers, while the twin-spoke wheels wear a Graphite Grey finish.

McLaren says the Atlantic Blue 720S by MSO carries a price tag of £281,260 ($390,558 USD).

“Every 720S produced by MSO is elegant and distinctive and a large part of that is because they are different in some way from all the others, with each car a unique expression of the owner’s taste,” commented Ansar Ali, managing director of McLaren Special Operations, “At MSO, we celebrate that difference by showing cars like the Atlantic Blue 720S – a world of McLaren possibilities made stunningly real.”

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