Pirelli Developing Tires for the Infiniti Q50 Project Black S

Pirelli is developing a unique set of tires for the Infiniti Q50 Project Black S.

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The Best and Worst Tire Manufacturers of 2017: J.D. Power

J.D. Power has released the results of its 2017 Original Equipment Tire Customer Satisfaction Study.

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Consumer Reports Best Tires of 2016

As the only part of your car that touches the road, tires are extremely important.

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Porsche Releases New Tires for Classic Models

Porsche has teamed up with Pirelli to create tires specifically for its classic models.

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Pirelli on the Verge of Being Sold to Chinese Firm

How much is the Pirelli brand worth? Reportedly $7.7 billion.

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Should I Buy Tires Made in China?

Good press for Chinese manufacturing is hard to come by these days. American consumers have faced numerous issues with products imported from the country. Lead-laced toys, melamine-tainted toothpaste and pet-food recalls are a few incidents that come to mind. But what about tires? Should you trust your life to bargain rubber?

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2014 Pirelli World Challenge Schedule Announced
Race fans, start your engines. WC Vision just announced the complete schedule of the 2014 Pirelli World Challenge series.

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Ford Adding Two Hopped-Up Fusions to Its SEMA Showcase
The other day Ford teased a passel of performance-tuned products it will be revealing at the upcoming SEMA show in Las Vegas. There are hopped up Focus STs, special versions of the Fiesta and of course some major Mustang muscle. But the company hasn’t forgotten about its sultry new midsize sedan, the Fusion.

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2013 J.D. Power Tire Study Shows More Favor Michelin

Michelin came out on top in three of four categories in J.D. Power’s 2013 U.S. Original Equipment Tire Customer Satisfaction Study.

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2013 Pirelli Calendar Released

Arguably one of the most prestigious yearly calendars anywhere, Pirelli has just released the 2013 edition of its calendar, featuring photos of models in Brazil. 

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Burn Rubber on the Red Carpet With Pirelli PZERO Shoes

Can tires be sexy? Hell, yeah – and Pirelli proves it with the PZERO line of sexy shoes.

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St. Petersburg Doubleheader to Be Streamed Live Online

This weekend, the Pirelli World Challenge will throw a doubleheader event at St. Peterburg and WC Vision announced that Rounds One and Two will be streamed live online.

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Best Tires to Buy List Released by Consumer Reports

Tires can make a huge difference in your car’s handling and safety. Additionally, with the right rubber, you can enjoy a more comfortable driving experience and even save money.

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Pirelli and Burton Team Up to Create Unique Snowboarding Gear

Tire manufacturer Pirelli has teamed up with Burton for some unique snowboarding gear that was recently unveiled at the International Snow Sports Tradeshow. The collaboration resulted in the 2013 Burton Ion snowboard boot and an exclusive snowboard and binding.

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Pirelli's Tattooed Diablo Rosso II Tire Is A Work of Art [Video]

Pirelli wanted to do something special for its newest flagship store in Milan, Italy. So the tire manufacturer commissioned renowned tattoo artist Scott Campbell to work his artistic magic to create a cool tattooed tire.

Instead of using a needle and ink, Campbell used a gouge to engrave an eye, a heart and a skull into the tread of a Diablo Rosso II tire. The tire was then mounted on a special-edition Ducati Diavel at the new store. This design is also adorned on the inside of a special edition Dainese jacket, along with  St. Christopher, the patron saint of motorcyclists.

This marks the first time Campbell has worked with rubber as a canvas, and he said it was a challenge he was up for. After putting in a considerable amount of research into the project, he was able to transfer his tattoo talent to a new medium.

Watch a video of the tire and the Diavel after the jump.

[Source: Autoblog]

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