Dodge to Launch Mazda5 Rival in Growing MPV Segment
The MPV segment is growing quickly and it appears as though Dodge it getting set to join in. In Fiat’s larger plan for the Chrysler Group, company CEO Sergio Marchionne included a seven-seat multi-purpose-vehicle (MPV) destined for U.S. showrooms in 2012.
Based on the upcoming Fiat compact car platform this new model would compete against the Mazda5, Kia Rondo and the upcoming Ford Grand C-Max. (Oddly, GM has decided not to introduce its Orlando MPV into the U.S. market).
The team at Motor Trend makes the case that the new MPV would best be branded as a Dodge, targeting young families and more focused on the fun youth market. This makes sense as Mazda markets the 5 to exactly those same customers.
Power would likely come from the new 2.4-liter 4-cylinder World Engine, which gets Fiat’s variable valve Multiair technology to produce 190-hp and 175 ft-lbs of torque.
Hit the link below to see Motor Trend’s full rendering of what the Dodge MPV could look like. Or, click here to see an earlier rendering of a Fiat Multipla, rendered by the same artist.
[Source: MotorTrend]
With AutoGuide from its launch, Colum previously acted as Editor-in-Chief of Modified Luxury & Exotics magazine where he became a certifiable car snob driving supercars like the Koenigsegg CCX and racing down the autobahn in anything over 500 hp. He has won numerous automotive journalism awards including the Best Video Journalism Award in 2014 and 2015 from the Automotive Journalists Association of Canada (AJAC). Colum founded Geared Content Studios, VerticalScope's in-house branded content division and works to find ways to integrate brands organically into content.
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