Toyota Prius C Leaked Brochure Reveals All, Including 100-HP, 1.4L Hybrid Engine

Colum Wood
by Colum Wood

As rumored, Toyota’s upcoming Prius c model doesn’t look all that much like the concept car. Too bad.

A leaked dealer brochure from Japan has revealed exactly what the newest member of the Prius family will look like (at least in Japan), not to mention what sort of powertrain it will receive. Compared to the cars like the Mazda2 I3 SkyActiv, it is powered by a 1.4-liter 4-cylinder engine mated to Toyota’s Hybrid Synergy Drive system with 74-hp at 4800 rpm and 82 lb-ft of torque at 4800 rpm from the gasoline engine, while the electric motor adds-on 61-hp and 125 lb-ft for a total of 100-hp.

Fuel economy numbers released for Japan include a rating of 35.4 km/L (roughly 83.3 mpg or 2.8l/100km) on one driving cycle and 40 km/L (roughly 94 mpg or 2.5L/100 km) on another. Those numbers won’t hold true for the U.S., but with some rough calculations this will put the Prius C a few ticks ahead of the standard 50-mpg Prius on the EPA cycle.

Size wise, the Prius C is the smallest of the Toyota hybrids, measuring 157.3-inches in length – about 4-inches longer than the new Yaris.

Judging from the brochure Toyota is looking to offer the Prius c with a Scion-like array of in-house aftermarket accessories, ranging from new wheels, to seat materials and body kits, adding some flare to this Gen-Y marketed hybrid sub-compact.

The Prius c is expected to be unveiled at the Detroit Auto Show this January.

GALLERY: Prius c Leaked Borchure

[Source: Ryuji via CarScoop]

Colum Wood
Colum Wood

With AutoGuide from its launch, Colum previously acted as Editor-in-Chief of Modified Luxury & Exotics magazine where he became a certifiable car snob driving supercars like the Koenigsegg CCX and racing down the autobahn in anything over 500 hp. He has won numerous automotive journalism awards including the Best Video Journalism Award in 2014 and 2015 from the Automotive Journalists Association of Canada (AJAC). Colum founded Geared Content Studios, VerticalScope's in-house branded content division and works to find ways to integrate brands organically into content.

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Join the conversation
  • Impreza555 Impreza555 on Oct 18, 2011

    How Does 74 Plus 61 = 100 hp LOL!!

  • Phoenix55 Phoenix55 on Nov 06, 2011

    The power is limited to less than the combined total, same as the regular Prius. Looking at the power and mileage numbers suggests the weight isn't much lower than regular model. And with 25% less power it will be slower. The price would have to be much better to be worth. I know, I own a Prius.