Kia B.R.A.K.E.S For Teen Drivers

Craig Cole
by Craig Cole
Kia has teamed up with B.R.A.K.E.S., a pro-active youth driving school to teach teens and their parents about the importance of responsible motoring.

Naturally a name with that many capital letters and periods has to stand for something, and it does. B.R.A.K.E.S. is short for Be Responsible And Keep Everyone Safe. Kia is the official vehicle and presenting sponsor of the organization. The South Korean automaker has provided 32 vehicles to help support the charity’s important mission.

Nationwide B.R.A.K.E.S. provides teen drivers with no-cost, hands-on training. Participants get courses on distracted driving, emergency braking and evasive maneuvering. All of this training has one goal in mind: saving lives.

This program is significant because of one sobering statistic. More than 85 percent of teenagers will have an accident in their first three years of driving. Those are better odds than Wall Street bankers swindling America.

Young drivers can hit the B.R.A.K.E.S. in Raleigh, North Carolina on November 23 and 24, Pomona, California from November 30 until December 1 and in Irvine, California from Pearl Harbor Day to December 8.

Since it was founded in 2008 this organization has helped nearly 10,000 teens in the United States and Canada learn how to drive safely. They provide about four hours of hands-on instruction per pupil. A student-to-staff ratio of about three to one ensures plenty of personal attention.

Discuss this story on our Kia forum.

Craig Cole
Craig Cole

Born and raised in metro Detroit, Craig was steeped in mechanics from childhood. He feels as much at home with a wrench or welding gun in his hand as he does behind the wheel or in front of a camera. Putting his Bachelor's Degree in Journalism to good use, he's always pumping out videos, reviews, and features for AutoGuide.com. When the workday is over, he can be found out driving his fully restored 1936 Ford V8 sedan. Craig has covered the automotive industry full time for more than 10 years and is a member of the Automotive Press Association (APA) and Midwest Automotive Media Association (MAMA).

More by Craig Cole

Comments
Join the conversation
Next