Roush Tipped as Builder of Google's Self-Driving Car

Stephen Elmer
by Stephen Elmer

Google will enlist Roush Enterprises to assemble its new self-driving car prototype in Southeast Michigan.

Sources close to matter revealed this to Automotive News, saying that Roush will benefit from its location close to automotive suppliers. Exactly which suppliers are involved is unknown, though sources report that they are the “top players” in the industry.

SEE ALSO: Google Self-Driving Car Revealed

Rather than starting from scratch, Roush is expected to retrofit an existing car to transform it into Google’s driverless prototype. The tech-giant said on Tuesday that it is planning a fleet of 100 driverless cars that don’t feature a steering wheel, gas or brake pedal. The cars are powered by an electric motor, and top out at 25 mph.

Roush is usually associated with racing along with high-performance versions of Ford’s Mustang.

Roush and Google declined to comment on the story.

[Source: Automotive News]

Stephen Elmer
Stephen Elmer

Stephen covers all of the day-to-day events of the industry as the News Editor at AutoGuide, along with being the AG truck expert. His truck knowledge comes from working long days on the woodlot with pickups and driving straight trucks professionally. When not at his desk, Steve can be found playing his bass or riding his snowmobile or Sea-Doo. Find Stephen on <A title="@Selmer07 on Twitter" href="">Twitter</A> and <A title="Stephen on Google+" href="">Google+</A>

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  • Jeff T Jeff T on May 29, 2014

    I would crash my car from laughing so hard if I saw that thing driving on public roads. It has a nose and pupils!