Lexus Still Considering Future Convertibles

Jason Siu
by Jason Siu

Despite reports that the Lexus LF-C2 concept won’t head to production, the Japanese automaker is still considering a convertible model for its lineup.

According to Lexus Division general manager Jeff Bracken, the LF-C2 is “purely a concept” and is currently not slated for production, but a source familiar with the company’s planning has revealed to Automotive News that a convertible model is still under consideration.

The big question is whether it will be an RC convertible of a more exclusive drop-top version of the LF-LC concept that was on display at the 2012 Detroit Auto Show. The LF-LC convertible would be a halo model that would help elevate the brand but an RC convertible would cost less and likely be easier to sell.

SEE ALSO: Lexus RC Convertible Plans Ditched in Favor of Three-Row Crossover

The company is expected to focus on a new three-row crossover model to compete with the BMW X5 and Audi Q7 while it decides what to do as a replacement for the IS convertible.

“We do think certainly that there’s a market for convertibles in the luxury segment,” said Bracken to Automotive News. “It’s not a huge volume item for us.”

GALLERY: Lexus LF-C2 Concept Live Photos

GALLERY: Lexus LF-C2 Concept

[Source: Automotive News]

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Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

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  • Craig Cole Craig Cole on Dec 09, 2014

    This seems pretty logical. There was nothing about the LF-C2 concept that was too outlandish except perhaps its fancy multi-layer paint job.

  • Hp79 Hp79 on Dec 09, 2014

    That grill really looks too ugly to be true. I'm sure it's a great car, but why so ugly? And they seem to be passed down to Camry's too. Yuck!

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